In an article today from USA Today, a reporter talked about the new San Francisco radio station that is going to start playing all podcast content. The thing that caught my eye was this…they think it will fail.
“It’s an interesting idea, although one that will likely fail. You don’t hear of a lot of people tuning in to late-night public access TV for a reason. And radio stations cost a lot to upkeep compared to Web sites, so it’s unlikely KYCY will make enough money to keep the station going.”
Now, Im not saying I disagree completely with the author. While getting podcasting content to a larger audience could have an excellent effect on podcasting, the terms of the agreement that podcasters must sign to get on the radio seem a bit out of hand. I guess i havent seen the agreement first hand so I shouldnt go making assumptions, but a number of podcasters I have talked to are strongly opposed to many of the terms. With this in mind, it will indeed be difficult to get any quality podcasters to sign up for this service.
Check it and figure out for yourself. Please, as always, post comments. I would love to hear what your thoughts are on the new Podcasting Radio Station…or email [email protected]
Read the full USA TODAY article on their website.