Sales is more than just a numbers game...

You know you should be calling on higher levels of management, but you are not sure of their needs when compared to those who may use your product or service. How can you best meet their needs and further your...

I am starting a new type of Post in the blog today, and calling it "0 to 60 in less than 5"; it's named after the performance of my car in the 0-60 time trials (Motor Trend says it's 4.7...

Whenever we release a new Podcast, I see the RSS subscriber numbers go up. This is partly due to iTunes and Odeo subscriptions, but also everyday subscribers who are following the text side of this blog via the RSS feed...

The One Goal - Revenue Generation ® series is grouped into discs and tracks. Each Podcast is a track, and the discs are arranged much like a chapter in a book. As you download each Podcast, you will find additional...

Since I have both domestic and foreign autos in my family fleet of automobiles, I feel comfortable in making comparisons between the two. When I have turned to the dealerships for support, I have been fortunate in having mostly good...

Whether you are a large company with big bucks for marketing, or a start-up on a shoestring budget looking for some attention, there is nothing like a product review to gain some market traction. In the old days, you worked...

Not in the mood to get back in the car to retrieve a movie, and in-between Netflix choices, I go for the remote and Time Warner Cable’s On Demand. Up and down the choices, nothing catches my eye. Ah, but...

Many years ago, while living in California, our family passed through Orange County Airport (SNA) for the trip back home to the San Francisco/Bay Area. At the time of this visit, a prominent bronze statue of the actor John Wayne,...

While working out the details to a new series of podcasts last night, we found ourselves talking about the proliferation of companies trying to make money with near identical solutions; in this case, we were talking about Internet browsers and...

For those of us who enjoy – sometimes it is more like, tolerate – doing our own repairs, we are often left wondering, “Did the person who designed (or engineered) this thing, ever have to work on one?” Regular readers...