theFerf
May 1st, 2007, 06:20 AM
Rock legend Peter Gabriel, with partners Steve Purdham and John Taysom, have introduced a new free music supported by personalized advertising messages.The We7 service works by dynamically ‘grafting’ ads onto the front of music tracks and albums based on a consumer’s demographics such as location, age, gender and could even be extended to preferences.All We7 [...]
More... (http://www.podcastingnews.com/2007/05/01/we7-peter-gabriel/)
More... (http://www.podcastingnews.com/2007/05/01/we7-peter-gabriel/)