Podcast is the WRONG term!@!

[andychn]

The term should NOT be PODcast. Why? Simple. The real money and the real vacuum for content AIN'T on iTunes!!!! It's on broadband accessable cellphones. WAY more people have cellphones then iPods! Think about it... you select from the app on your phone your subscriptions which DL while you are not talking. Then during the commute home you plug in the headset or select the Bluetooth feed on your car stereo and you get the latest installment of your favorite serial.

PODcast NO!!!!

NETcast... YES!!!!


It's all about the numbahs man!

[ElNacho]

who sez "pod" has to be the same as "iPod"
its term was coined waaaay before itunes started supporting it. im not sure the history of it though, maybe someone else does? (or has the patience to search through the wiki)

[Craig]

The term is Podcast whether you like it or not, and if you're all about the "numbahs" then you'll realize that you're fighting against them if you try to adopt a different name.

People have argued since podcasting started that it was a bad name but the truth is that the name allowed two things to happen. First, it allowed podcasting to ride on the coattails of the iPod marketing phenomena, which gave it some serious momentum. Second, it made it all about the content instead of about the technology (which a name like "netcast" would have done) and therefore made it much more approachable for both mainstream media and middle America. These two things combined to help contribute to podcastings meteoric rise in numbers over such a short period of time.

Now that all this groundwork has been done and the numbers built up to pave the way for the next wave of podcasting clients, such as cell phones, you're proposing to change the name and start over in terms of branding?

Go for it.

Craig

[andychn]

Yup, I sure do!

Start all over...
"Podcast" is a meaningless term to the majority of people out there.. We did some market research around the bay area and the demographic with the most tech toys... high schoolers... well... to our surprise most don't know what the term means... nor care.

They do have their cell phones and quite a few own iPods.

"Podcast" is in a dictionary... whoopy. Words come and go just like Messagepads.

Note, that some large corporations are using the terms Netcast, and VCast. IMO the term "Podcast" will connote audio blogging while programming and productions with higher valued content will likely be called something else like Netcast or Vcast.

[WyethDigital]

Lots of threads like this have been seen on this board, and others like it. Some people dub their Podcasts by entirely different names than the coined phrase. For example, Stephanie Miller, a radio talkshow host, puts her show on the web as a Podcast and alternately refers to it as a Podcast and the "StephCast," but usually by saying something to the effect of "We're Podcasting the Stephcast," or some other similar way.

Fact is, by completely divorcing yourself from the term, you only generate confusion about what you are doing. The reason it's not called Netcasting is because that term is far too generic sounding. It could be almost anything! And further, as Craig indicated, it also sounds more limiting (as if it were restricted to the internet). IPods became popular for their mobility, style and technology. IPod says "portable" all over it, and by extension, so does the term "Podcast." Sorry, but Netcast does not.

In answer to the question about the origin of Podcasting, I heard an urban legend that one of the pioneering Podcasters loved his iPod so much that he dubbed his show a "Podcast," and the name stuck, and was adopted by others. Probably because it was memorable and hip sounding.

Eric

[monkey_one]

I think we should call it monkeycast

[mesoed]

This sounds like the old "nanocasting alliance" doesn't it?

Netcast has been used at times to describe streaming audio. Vcast is a trademarked term with Verison Wireless for their "music store".

Do most people have a clue what podcasting is? Of course not. Using RSS for distribuing audio/video files is not even a year and a half old! Most people don't even know what a blog is, and even less know that you don't need to directly visit a website to read/listen.

You are not going to rebrand a widely accepted term already in use by many, many companies and traditional media outlets. The only company that has that clout would be Microsoft. But... they've been so slow getting into the game it would be hard for them to do so also.

[WyethDigital]

From the Nanocasting Alliance Mission Statement (http://www.nanocasting.org/about.htm):


Our Mission

INA has four simple goals:

Support the commercialization and expansion of Internet radio and podcasting.

Exchange insight, knowledge and strategies about how to develop a viable market for Internet radio and podcasting.

Identify and promote the best practices in use across the industry.

Promote self-regulation.
The INA was founded by an alliance of experienced media and marketing professionals. Click the link below for the list of founders and advisors. (emphasis mine)

The point? Even the INA couldn't rebrand the term Podcast effectively enough to describe what they do without having to refer back to the cultural moniker of "Podcasting."

Do I care if you call it something else? Not really. But I if I'm on Google searching for Podcasts, I probably won't find you. And if I do find you, I may not know that NetCasting and Podcasting are the same thing and become confused (I'm simple that way ;) ). And if I do try you out, my aggregator is set to change your genre tag to "podcast" anyway, in order to better organize you into playlists on my computer and iPod. Why waste the time jousting at windmills for questionable benefits when you would be better off promoting your shows to your audience, or producing them?


Eric

[andychn]

The thread may have been around before, but it's a good way to continue discussing the potential of portable media. The term's misnomer is like a lightening rod. Sorry, I don't mean to get anybody mad.

Broadcast and narrowcast have explicit denotations. That is, the terms really mean something. The former is 1 to many and the later is 1 to 1. While "Podcasting" actually is neither of the two. It's Narrowcasting, again and again. The term Netcast simpy gets closer to a term which makes sense technically and it also divorces itself commercially from Apple Computer.

I understand that the majority of "Podcasters" are in it for the self-expression and I feel that this is a virtuous endeavor. Also, there's gobs of talk about making money doing a "Podcast" and lots of debate about the 3 latest differing forms of the traditional advertising business model. We also see (well at least we're given the impression) that the corporate broadcasters are the most popular on iTunes. There are sooooo many self-expressing (read that as blogging into a mic) "Podcasts" that it's actually impossible for a potential listener to find anything they might like.

Hence differentiation. One of Porter's two most obvious forms of business strategy... ( the other being cost). They won't find us in a podcast google... Ok, true... but, they will get so many hits they won't really be able to "find" much anyways!

This particular forum is billed as one which explores the business models.

NetcastCentral is working a completely different business model. The most popular Podcast pundits have mentioned it but no mention of anyone who has demonstrated it.
We develop shows focused on a specific company product and we're paid by that company to develop, produce and distribute the shows. We also want to make our own shows such as the link in my sig as well as my favorite kind of show the drama serial and develop them using the ad model... So we took something which is loads of fun to us and we're making it into a business. I'm sure many others feel that way too.

But folks to our shock and surprise with just our first client and a discounted price we've got an income which surpasses an ad model of 10,000 subscribers. This is a show which has not even been uploaded yet! Each show actually takes 30 minutes to record and 30 minutes to post-process and upload. (we batch four at a time) It has never been promoted by a Podfinder yet it's subscriber base will like jump to the thousands and stay there, but we really don't care since the numbers for an ad model are not relevant. We're profitable and we opened our doors just a couple of weeks ago. We already have 3 more high potential clients coming in for test Netcasts next week... and I still have my day job...

[WyethDigital]

The thread may have been around before, but it's a good way to continue discussing the potential of portable media. The term's misnomer is like a lightening rod. Sorry, I don't mean to get anybody mad.

Not mad! Don't worry!

They won't find us in a podcast google... Ok, true... but, they will get so many hits they won't really be able to "find" much anyways!

Actually, a search of Google for Podcast (http://www.google.com/search?client=safari&rls=en&q=Podcast&ie=UTF-8&oe=UTF-8) turned up directories at the top of the list. And while I agree that the final number of sites with the term "Podcast" somewhere in them is rather daunting sounding (90,400,000 sites), I also think it proves my point. Look at that number again. the name has caught hold and stuck. To find anything useful, you only have to visit the sites on the top page of the search, the Podcast Directories.

Meanwhile, a Google search for the term Netcast (http://www.google.com/search?client=safari&rls=en&q=netcast&ie=UTF-8&oe=UTF-8) turned up roughly 500,000 pages, and the top page of the search is a smattering of sites, most of which don't really tell me anything about where to look for Netcasts.

This particular forum is billed as one which explores the business models.
...
But folks to our shock and surprise with just our first client and a discounted price we've got an income which surpasses an ad model of 10,000 subscribers. This is a show which has not even been uploaded yet! Each show actually takes 30 minutes to record and 30 minutes to post-process and upload. (we batch four at a time) It has never been promoted by a Podfinder yet it's subscriber base will like jump to the thousands and stay there, but we really don't care since the numbers for an ad model are not relevant. We're profitable and we opened our doors just a couple of weeks ago. We already have 3 more high potential clients coming in for test Netcasts next week... and I still have my day job...

It's true that this thread is discussing business models, and you don't find me objecting to that. And I congratulate you on your success with your clients, but I have to say as an entreprenuer myself that a successful business model is based on a foundation of soild ideas, talent, and no small amount of luck! And yes, a "brand" is also very important, but is somewhat less important than the other fundamentals, especially when you can get in on an already successful brand.

I'm sorry, but a Podcast by any other name is still a Podcast. I know we'll continue to disagree with each other on this subject (and that's okay, cuz I don't take it personally :) ), but I happen to think if you want to rebrand the wheel, you'd better add something to it to make it really different, to stand apart from all the other wheels in such a fundamentally different way that you can get away with calling it something new. Simply calling a wheel a Rolling Thick Circle (while being more descriptively accurate), doesn't change what people are going to call it.

But that's just my opinion. :)

Eric

[rwalch]

The thread may have been around before, but it's a good way to continue discussing the potential of portable media. The term's misnomer is like a lightening rod. Sorry, I don't mean to get anybody mad.

Yes "Podcast" is a lightning rod for PR. Like Craig said so well before, with out the name podcasting would not have taken off so quickly.

Renaming it now is not just stupid - it is futile.

A google search for "Podcasts" returns 113 million results. That is half as many for a search of the word "sex". And I do not know about you but my parents never put together a podcast.

Netcast is less than 600,000.

Netcast will never replace podcast as the word to describe this community. PERIOD!!!!

Netcast is a dumb name with no real sex appeal.

I am usually not negative on things - but this as Ed says is as dumb as the Nanocasting allience or the Blogcast fiasco Microsoft tried to use internally to rename it.

Podcast is now part of the dictionary. Part of iTunes, Part of Yahoo and even Microsoft buckled to the pressure of a Very good name from a marketing perspective.

True many people do not know what "podcasting" is, but far more know today than a year ago and many many more use that term and know that term - than Netcast, or Nanocast or Blogcast.

GET OVER IT, move on and go read another book from your Business book of the month club.

Respectfully yours.

[el]

Also, the POD in podcasting actually stands for personal on demand - nothing to do with the iPod or Apple. You're fighting a loosing battle trying to rename it after this long.

Whatever you call it, it'll always be a podcast.

[womengrow]

NetcastCentral is working a completely different business model. The most popular Podcast pundits have mentioned it but no mention of anyone who has demonstrated it.
Hm. It seems like you are instigating this discussion to rebrand podcasting to a term that your company NetcastCentral is using. How is that better or any less commercial than podcasting from Apple's perspective? You are complaining about something that your are actively trying to push for your own benefit.

[SFEley]

Also, the POD in podcasting actually stands for personal on demand - nothing to do with the iPod or Apple.

Mmm, probably not. Creative, Robert Scoble (from Microsoft), and some other people with interests counter to Apple are making the "Personal on Demand" claim, but best evidence is that that's sort of a retrologism. It's also very clumsy.

Not that it's important. It doesn't really matter how the word "podcast" was derived; it's the name for the medium now. On that everyone here (except Tycoon Andy) is agreed.

[bazookajoeshow]

I'm up for renaming "podcasting" but only if, and only if, everyone switches from the QWERTY layout on their keyboard to DVORAK.

No?

Then I guess we're stuck with the name "podcasting."

Bazooka Joe

[ElNacho]

I'm up for renaming "podcasting" but only if, and only if, everyone switches from the QWERTY layout on their keyboard to DVORAK.

No?

Then I guess we're stuck with the name "podcasting."

Bazooka Joe

well im subscribin to ur cast now, good job

[Yotto]

Yeah, "Podcast" is a dumb term. So dumb, actually, that I made "pod" one of the 3 swear words my characters use in my podcast (The other 2, if you're curious, are "blog" and "filk"). But you know what? I still call my show a podcast because - lame as it sounds - that's the name. That's what people look for when they're searching, that's what all the directories have in their names, and that's what the OED has listed.

Argue all you want, but Podcast is here to stay (And, compared to Blog and Filk, Podcast isn't all that bad a name).

[WyethDigital]

And by using the name "Podcast," your fan base can call themselves "Podpeople." OOOOhhhh.... creepy and mysterious!

:D

[andychn]

Thanks for all the replys.
I enjoyed all the input.
When I describe our unsponsored... fun... shows I'll keep calling them podcasts. Our vertical market paying shows we will always refer to as Netcasts.

[tabulator32]

Some hold that the POD in podcast means "publish on demand" and there are other such acronyms.

Either way, I think the term has been established and its not going to change.

8)

[Adam Hackbarth]

Does that make adult hardcore shows "sodcasts"?

[kinkysex]

Does that make adult hardcore shows "sodcasts"?

I like porncast or pervcast. Spankcast is nice. Wankcast is too much. :wink:

I got a million of 'em!

[KidderKaper]

Everything? Well I have accidentally called our show a webcast in the past but I have done my best to stop as the younger members on my staff get very offended by not calling podcasting "podcasting." I usually just refer to it as a radio show. I don't know why, as we've evolved way beyond the limitations of radio here. But this is just what it makes me think of, podcasting feels to me like an unlimited radio where I can find anything I want and play it whenever I want. I love that I can pause it when I go from my car and start playback when I get to the elevator. I love that I can easily reference what I have heard so that I can share it with others.

[PupuStudios]

This is a really old topic. We had decided to change the name "Podcast" to "Timmy". Here's a link to the old thread:
http://www.podcastalley.com/forum/viewtopic.php?p=3432&highlight=#3432

[podcastingpixels.com]

We should just call it "iwannaeasyjobcast"

[SFEley]

We should just call it "iwannaeasyjobcast"
Podcasting is an easy job?

Man, I wish I'd gotten that memo before. Here I've been working my butt off at it!

[andychn]

On second thought... the error is not in changing the term from Podcast to something else... it's to use a term for the correct thing...

So we will no longer refer to our products as "Podcasts"... but as "shows", which are presented in Podcasting aggregate services like iTunes, iPodder, etc.

[monkey_one]

Does that make adult hardcore shows "sodcasts"?

I like porncast or pervcast. Spankcast is nice. Wankcast is too much. :wink:

I got a million of 'em!

how bout rodcast

[tWW]

Does that make adult hardcore shows "sodcasts"?

I like porncast or pervcast. Spankcast is nice. Wankcast is too much. :wink:

I got a million of 'em!


I didn't expect to wind up in the wankcast category...
but our listeners have taken matters into their own hands.

Spankcast is very nice indeed!
~whore

[WyethDigital]

I think you can and should call it whatever you want. After all, it is your show. I don't see that as problematical at all. Cases in point: Mommycast, Bathcast, Wankcast, etc. These are the "brands" of your shows.

Where things get fuzzy is when someone tries to take their specific brand or agenda and impose it industry wide (i.e. suggesting Netcast should replace Podcast). Podcast is a generalized term that has come to encompass the identity of the technology, not the identity of your shows. The brands of Mommycast, Wankcast, Bathcast, Netcast can and are also generally referred to as Podcasts. As I've pointed out, the last big serious proponents of changing the term Podcast to something more to their liking (and more to their private agenda, I might add), cannot describe what their technology is without referring to it as a Podcast in their own mission statement.

I guess I don't really see what the big controversy is!

Eric

[kickasspodcast]

I used to be hung up on this too, long ago...

My 2 Cents:


POD = Portable on Demand

Podcast = Portable on Demand Cast'

This works for me.

It doesn't have to have anything to do with the ipod if your the anti apple guy.

It also is is accurate in that illudes to RSS. Sadly, Netcast, Webcast, Digicast, none of them inherently suggest using RSS as a means of syndication. We're stuck with Podcasts and Podcasting, forever. Its ok, the users/listeners get the gist just fine, that's the point right? I'm getting lotsa downloads despite calling it a Podcast. I guess its a kickass podcast. ;)

Netcast means the same as webcast, and webcast means that your casting' (streaming) at all time, like an internet radio station. Podcast is the best word I can think of, so here is the real question, how do you explain podcasting?

:)

Have fun,

Jack

[WyethDigital]

POD = Portable on Demand

Podcast = Portable on Demand Cast'

...

It doesn't have to have anything to do with the ipod if your the anti apple guy.

It also is is accurate in that illudes to RSS. Sadly, Netcast, Webcast, Digicast, none of them inherently suggest using RSS as a means of syndication. We're stuck with Podcasts and Podcasting, forever. Its ok, the users/listeners get the gist just fine, that's the point right? I'm getting lotsa downloads despite calling it a Podcast. I guess its a kickass podcast. ;)

Looks like you already did a pretty good job! :)

Eric

[Steve Pinder]

The idea of changing Podcasting to netcasting is not the way to go.

I'm shure the spelling of my show has confused a few.

but KarateKas is Japanese for Martial art students.

My producer came up with the name.


Steve Pinder
www.karatekast.com

[WildeGeek]

Saying you do a podcast is like saying you've written a book. Just saying "book" doesn't tell me whether it's a encylopedia, a novel, a calculus text, or a pocket first aid guide. Podcast tells me how it's delivered, but it could be music or talk, news or comedy, mainstream or way out there.

I've used the term "Audio Journal" on my web site and in the show itself because in addition to people listening on the web and subscribing by RSS, I upload a higher-quality file for the college and community radio stations who play the show. Early on, the stations prefered it not be called a podcast.

Though if you Google "Wilderness Podcast" (http://www.google.com/search?client=safari&rls=en&q=wilderness+podcast&ie=UTF-8&oe=UTF-8), my show (http://www.wildebeat.net/) comes to the top.

I used to explain podcast to mean Play On Demand cast.

[kevdo]

Podcast isn't any less inaccurate than WiFi, another term ("wireless fidelity") that doesn't have any technically meaning other than to sound cool.

WiFi seems to have worked it's way into the public awareness. Podcasting will too.

[WyethDigital]

Saying you do a podcast is like saying you've written a book. Just saying "book" doesn't tell me whether it's a encylopedia, a novel, a calculus text, or a pocket first aid guide. Podcast tells me how it's delivered, but it could be music or talk, news or comedy, mainstream or way out there.

Right. That's what I said earlier. Podcasting is what you do, but not your identity. Maybe that's what you were talking about when you first started this discussion, but the way it came across originally was that you thought people should change the name that's been coined for the technology.

Anyway, if all you're talking about is establishing your identity or brand, then it's no one's business but your own, and I wish you all the luck in the world.

However, if your original post is read accurately, and you want to change the name of the technology, then I think you're wasting your time fighting an uphill battle. Like it or not, "Podcast" has become the defacto name for RSS feeds with audio enclosures. Call it "mindshare," if you will. It's going to be tough for you, and confusing for listeners if the whole industry decides to do a 180, and say "Yeah... You know that whole 'Podcasting' thing? Riiiight. We decided to change the name now. You should probably start referring to it as 'Tim' from now on. Did you...uh... get the memo? Riiiight. I'll send you the memo."

I used to explain podcast to mean Play On Demand cast.

Seems as good a way to explain it as any, if someone wants to know "what it stands for." I tend to describe a podcast as like a (usually) free audio magazine subscription which just requires you to subscribe to it.

Eric

[RUSirius]

One problem is that when you say "podcast" people who would listen to the show on their computers switch you off. It'll probably still be called podcasting after it's in another medium. Labels suck and the lack of labels sucks too...

[nood]

It's called podcast. It's a well known term. Technically correct or not it's too late to bother about it. Anyway I need to go and fiddle with my LAPtop which sits on my desk and my DESKtop which sits on my floor. :p

[WyethDigital]

Wow, is this an old thread! Of course, if guys like Leo LaPort keep bringing it up, this dead horse is gonna keep getting beaten.

http://www.bjacked.net/LuvToHunt/forums/phpBB2/modules/gallery/albums/album01/Beat_Dead_Horse.jpg

[dcolanduno]

The word 'podcast' has already won... get over it...

[WyethDigital]

The word 'podcast' has already won... get over it...

Amen, brother!

[Allen Milller]

I agree with Eric. You can always modify the title of your show to fit a custom marketing platform... However if you are good at branding, perhaps you can become a name brand like "Coke" for pod-casting. Not a "cola", or "soda"...

I think I have a creative name for small videos on the net... SMIDGITS... (a cross between a midget and a smidgen of digital content)... Yes shameless promotion. Maybe not a "coke" quality name... but cute...

Thanks!

[WyethDigital]

I don't know... there might be some midgets out there that have a problem with your name. I understand they prefer to be called "little people." You might have to change your brand to Smittlegens :D

(j/k)

Eric

[Webheckler]

I'm sorry to be flogging your dead horse again but as a newbie to 'podcasting' it's a freshly dead horse to me!

My wife has recently been involved in the creation of a 'podcast' for her UK charity and during the planning process we happened to meet up with a journalist friend. The subject of the term 'podcast' came up and the journo looked on at me with kind sympathy as I ranted on and on then said pretty much what dcolanduno said above "...get over it!" Well I'm sorry but I can't! I know I'm a saddo, I've tried the self-therapy books, and they just made me worse.

My first point is the obvious one about brand promotion through generics. I'm not an apple knocker; I don't use a Mac or an ipod (what a silly name!) But have worked with Mac PC's in the past and found there products, well, reliable. However can you say the same about Hoover's products? Were they always the best product on the market? I don't think so.
I said above that I am a newbie to 'podcasting', but in fact I have been using a portable digital audio player, to listen to music and comedy files for 8 years now. The device I used predated the ipod by several years and so Apple can hardly be called 'innovative', however the coining of the term 'podcast' probably was.
As the token techie in my family/pub/village I am sometimes approached for advice on new fangled gadgets and in this case I am surprised by people's surprise that there were other companies products out there on the market that did exactly the same thing, some of which were perhaps more flexible in usage perhaps better value for money if you are on a budget that cannot quite stretch to Apples admittedly excellent design concepts.
My point being that a generic term based on a products name implies a reassurance of quality and market dominance that is not necessarily accurate and I object to company/product based generics generally because of this.

What actually is a 'podcast'? Well, simply, it is a digital audio file, nothing more nothing less. However, the clever thing is that the file format is such that you can fit lots and lots of them on an itty-bitty portable player device. Marvellous! When I got married in December 2000 I plugged my trusty 6 Gig player into an amp and hit shuffle. But I think the fact that you can have the wide choice offered by Internet downloads but on a portable player 'for people on the go!' is an important part of the concept. So the 'pod' part clearly denotes the innovative importance of the portable player device in the usage. In my ideal world we would replace the 'pod' with something like 'dap' for digital audio player or 'dapp' to also denote the importance of portability. Except we are no longer limited to audio nowadays so to be inclusive of all things video (and also to future proof the term against the day when we can transmit and experience the smell of a show...) perhaps we should widen the collective term to internet media player or 'imp' or to continue to reference the importance of portability, errr, 'pimp'. Hmmm.
All right, what about the 'cast' part. Well no prizes for guessing I don't like that either. 'Broadcast' - verb - to publicise. Assuming that 'broadcast' is the root as opposed to narrow, news or plaster cast. Although 'broadcast' maybe useful and accurate in its sense of publicise or disseminate I find it clumsy in the sense that 'podcasting' offers so much more choice in content and more importantly the fact that it is on demand, when you want it and not when some stuffy TV or Radio company says it is time for you to enjoy it. Are we saying that the internet media file in question has just been launched from the depths of some fileserver and slapped me round the back of the head like a wet fish? If that were the case then we would be forced to coin the phrase 'pimpslap' to describe what we were doing. No, I asked for the file, I requested the media and my computer lovingly collected it for me and then gently squeezed it onto my player, for my convenience. No, it wasn't 'cast' it was gotten, acquired, grabbed or fetched.

In conclusion we maybe too late to alter Web 2.0 civilisation but Web 3.0 will be entirely voted in by you early adopting subscriber types. So, are you a 'podcaster' or an 'impfetcher', citizens, the decision is yours!

[Yotto]

You are absolutely right.

You're beating a dead horse.

And don't remind me that Web3.0 is coming. I still prefer 1.0. Actually, I prefer 0.72 beta 2, right before AOL.

[WyethDigital]

My, you're a verbose fella! That's good! We need more of that around here! Of course, that's still not going to stop me from rolling my eyes or dropping a heavy sigh as I vigorously disagree with you.
What actually is a 'podcast'? Well, simply, it is a digital audio file, nothing more nothing less.
I'm going to go along with your thesis that the name means more than the generic jargon phrase that it is. You see, a podcast is more than a mere audio file. It's a rich media file. If the designers of RSS 2.0 had only intended it to serve audio files, they would have written it that way. You contradict your own point in your post, as a matter of fact.

[COLOR=black]All right, what about the 'cast' part. Well no prizes for guessing I don't like that either. 'Broadcast' - verb - to publicise. Assuming that 'broadcast' is the root as opposed to narrow, news or plaster cast.
This is another point I take some exception to. You spelled out what the "cast" is right from the beginning of your analysis, and yet you still go on to miss the point. Podcasts aren't as "on demand" as you think or assume they are. They are put out by a podcaster at their whim, and are retrieved only when they become available. Some services, like Libsyn.com, allow you to store your podcasts on their servers ahead of time and set a release date as to when they're available. How long they are available is also up to the 'caster. Further, if you think the term broadcast only implies to people that some anonymous, slimy network or programming exec is letting you have your fix on their terms and their terms alone, then I think you're underestimating people's grasp of the language.

Ultimately, however, if you want to name your podcast something else, then go ahead. Nobody's going to stop you. Go ahead and name it pimpitch, or Nancy, or whatever fits with your own philosophy. It's your show! Just don't be surprised or disappointed when you can't find a Nancy directory or section in iTunes. You may end up just having to bite the bullet and end up submitting it to places like PodcastAlley, or the iTunes Podcast Directory. And don't be surprised if the local tech reporter refuses it to call it a pimp. ;)

Eric

PS -- I hope for their employment's sake that the journalist who didn't know what a podcast was isn't the tech writer! Considering that the BBC and some of the UK's most prominent papers have very popular podcasts, there isn't really an excuse not to know the term!

[Barefoot Radio.com]

I refer to what we do most often as radio, podcasting, and in general, a show.

Whether it's internet or not, I still think of the video we put out as 'tv.'

Evidently, every word to describe something before 'cast' is a legit possiblity.

[WyethDigital]

You are absolutely right.

You're beating a dead horse.

And don't remind me that Web3.0 is coming. I still prefer 1.0. Actually, I prefer 0.72 beta 2, right before AOL.

Hate to break it to everyone, but there's still a bunch of work to do on 2.0 before they're ready to break out Web 3.0. ;)

Eric

[Yotto]

Hate to break it to everyone, but there's still a bunch of work to do on 2.0 before they're ready to break out Web 3.0. ;)

Eric

Well, of course there is. I mean, the entire Web 2.0 is still in beta, right?

[etomorrow]

over a year later, i still don't give a rat's as s.

[X Pat Radio]

Hate to break it to everyone, but there's still a bunch of work to do on 2.0 before they're ready to break out Web 3.0. ;)

Eric

Its still Web 1.0 to me, just with some flashy stuff

[REDpodcaster1]

if u have a couple of minutes to spare in your day it would mean alot if you could go to...

http://www.surveymonkey.com/s.aspx?sm=n86lZXSNT8YztpIYDPeU0A_3d_3d

and fill out my short survey

www.enjoydestroy.com for my show (not podcast...)

[amen2010]

Your article is very useful,i like it very muchl.