alex@smallbizpod
Jan 6th, 2006, 07:08 AM
Hi guys thought you might be interested in some Audacious (http://www.audaciousonline.com/blog/articles/2006/01/06/audacious-podcast-predictions/) podcast predictions for 2006!
1. The Podcast Network or PodShow will be bought by AOL late in 2006 and the deal will allow commercial music to be played by all podcasts in the network.
2. There’ll be a greater separation between commercial podcasts and those produced by independent producers, but the two will co-exist happily.
3. 2006 will be the year of the business podcast with 50% of FTSE 100 companies producing a podcast to complement their internal or external communications strategies. The vast majority will have experimented with podcasting during the year.
4. Virgin Radio will launch a digital radio station entirely devoted to airing independent music podcasts.
5. The BBC will employ a podcaster in its push to discover and nurture new radio talent.
6. The increased use of podcasting by businesses will prove to be the final nail in the coffin of the in-house magazine which has already been in decline thanks to intranet technology.
7. BAFTA will include podcasts in an interactive media category, following the move of its Scottish counterpart in 2005.
8. Podcasting will be big for small business as increasing numbers use the new medium to develop stronger, more personal relationships with their customers.
9. There’ll be uproar in the education sector as some accuse universities of encouraging students to stay in bed by introducing podcasts of lectures.
10. The Daily Telegraph and The Guardian will launch an extensive range of podcasts, building on early successes with the medium in 2005, competing head on for Radio 4’s intellectual listenership.
1. The Podcast Network or PodShow will be bought by AOL late in 2006 and the deal will allow commercial music to be played by all podcasts in the network.
2. There’ll be a greater separation between commercial podcasts and those produced by independent producers, but the two will co-exist happily.
3. 2006 will be the year of the business podcast with 50% of FTSE 100 companies producing a podcast to complement their internal or external communications strategies. The vast majority will have experimented with podcasting during the year.
4. Virgin Radio will launch a digital radio station entirely devoted to airing independent music podcasts.
5. The BBC will employ a podcaster in its push to discover and nurture new radio talent.
6. The increased use of podcasting by businesses will prove to be the final nail in the coffin of the in-house magazine which has already been in decline thanks to intranet technology.
7. BAFTA will include podcasts in an interactive media category, following the move of its Scottish counterpart in 2005.
8. Podcasting will be big for small business as increasing numbers use the new medium to develop stronger, more personal relationships with their customers.
9. There’ll be uproar in the education sector as some accuse universities of encouraging students to stay in bed by introducing podcasts of lectures.
10. The Daily Telegraph and The Guardian will launch an extensive range of podcasts, building on early successes with the medium in 2005, competing head on for Radio 4’s intellectual listenership.